Privacy Policy

Privacy Policy for New Viva MD Weight Loss (Arizona)

Effective Date: March 31, 2026
Last Updated: March 31, 2026

IMPORTANT NOTICE REGARDING TEXT MESSAGING DATA

New Viva MD Weight Loss ("we," "us," or "our") DOES NOT share customer opt-in information, including phone numbers and consent records, with any affiliates or third parties for marketing, promotional, or any other purposes unrelated to providing our direct services. All text messaging originator opt-in data is kept strictly confidential.

1. Overview

New Viva MD Weight Loss (“we,” “our,” or “us”) operates in the State of Arizona and is committed to protecting patient privacy and safeguarding personal and health information in compliance with applicable federal and Arizona state laws, including HIPAA and Arizona medical privacy regulations.

2. Information Collected

Personal Information: Name, contact details, date of birth, insurance, and billing information.
Protected Health Information (PHI): Medical history, medications, treatment plans, lab results, and clinical notes.
Technical Data: IP address, browser type, cookies, and usage analytics.

3. Use of Information

Information is used to provide medical services, coordinate care, communicate with patients, process payments, and comply with legal and regulatory obligations.

4. PHI Handling (HIPAA Compliance)

We use and disclose PHI only as permitted by law, including for treatment, payment, and healthcare operations. Disclosures beyond these purposes require patient authorization unless otherwise required by law. We do not sell, rent, or trade PHI.

5. Arizona-Specific Privacy Compliance

In accordance with Arizona law, we maintain confidentiality of medical records and only release patient information with proper authorization or as legally required. Arizona patients have rights consistent with federal HIPAA protections, including access and amendment rights.

6. Patient Rights

Patients may request access to records, request corrections, limit certain disclosures, request confidential communication, and receive a record of disclosures.

7. Third-Party Services

We may work with HIPAA-compliant vendors such as electronic medical record systems, billing processors, and analytics providers. All vendors are required to safeguard patient information.

All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties, excluding aggregators and providers of the Text Message services.

8. SMS Messaging & Compliance

Text Message Program Terms & Conditions

By opting into our SMS messaging services, you agree to receive text messages related to our services, including appointment reminders, customer support, and important updates.

Opt-In & Consent:

  • You will only receive messages if you have explicitly opted in
  • We maintain timestamped records of all opt-in actions
  • We comply with the Telephone Consumer Protection Act (TCPA) and all applicable laws

Opt-Out Instructions:

  • You can cancel SMS notifications at any time by replying "STOP"
  • You will receive a final confirmation message, and no further messages will be sent unless you re-opt in
  • All opt-out requests are processed immediately

Message Frequency & Content:

  • Message frequency varies based on your interactions with our business
  • Messages will be directly related to the services you have requested
  • We do not send promotional content without specific consent

Help & Support:

  • Reply "HELP" for assistance or contact us at drs@newvivamd.com
  • Customer support is available during regular business hours

Carrier Information:

  • Standard message and data rates may apply
  • Carriers are not liable for delayed or undelivered messages
  • Supported carriers include AT&T, Verizon, T-Mobile, Sprint, and most regional carriers

SMS Data Protection Statement

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

We implement strict data protection measures to safeguard your SMS opt-in information and consent records.

9. Data Security

We implement administrative, physical, and technical safeguards, including secure systems, encryption, and access controls to protect personal information and PHI.

10. Data Retention

Records are retained in accordance with Arizona medical record retention requirements and federal guidelines.

11. Website and Cookies

Cookies and similar technologies may be used to enhance website performance and user experience.

12. Minors

Services involving minors require consent from a parent or legal guardian.

13. Policy Updates

This Privacy Policy may be updated periodically. Updates will be posted with a revised effective date.

14. Contact Information

New Viva MD Weight Loss

Address: 2390 West Ray Road #1
Chandler, AZ 85224

Phone: (480) 331-4316

15. Compliance Statement

This policy is designed to comply with HIPAA, Arizona privacy laws, and LegitScript Certification Standard 6: Privacy